Profit Margin Formula:
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Profit margin per unit is a financial metric that shows what percentage of each dollar in revenue a company keeps as profit after accounting for the cost of goods sold. It's a key indicator of pricing strategy and operational efficiency.
The calculator uses the profit margin formula:
Where:
Explanation: The formula calculates what portion of the selling price remains as profit after subtracting the cost.
Details: Understanding profit margin helps businesses set appropriate pricing, evaluate product profitability, and make strategic decisions about production and sales.
Tips: Enter the price and cost in the same currency units. Price must be greater than cost for a valid positive margin.
Q1: What's a good profit margin?
A: This varies by industry, but generally 10-20% is considered good, while 5% is low and 30%+ is excellent.
Q2: How is this different from markup?
A: Markup is (Price - Cost)/Cost, while margin is (Price - Cost)/Price. Margin shows profit as percentage of revenue.
Q3: Should I include all costs?
A: For accurate per-unit margin, include only direct costs (materials, labor). Fixed costs are considered separately.
Q4: Can margin be over 100%?
A: No, since cost can't be negative, maximum margin approaches but never reaches 100%.
Q5: How often should I calculate margins?
A: Regularly monitor margins, especially when costs change or when evaluating new products/pricing strategies.